Turn Father’s Day to Freelance Advantage

In General on June 17, 2009 at 5:20 pm

Even though I know that holidays like Mother’s and Father’s Day are hallmark creations inspired to sell more goods and services, I like them. I like rituals, opportunities to give, and themes that help direct and organize me.

In fact, these “arbitrary” holidays are great for freelance ideas, too. If you can’t think of a timely article, you can always work to craft ideas  for one of the holidays on the horizon. This gives you time, too, and you can bank on there always being a tie-in of some kind.

Of course you need to think in terms of lead-time. The average publication needs anywhere from 3-6 months, but if you start digging around for next year now, you might have an armload of ideas ready to pitch.

I like to think in terms of human interest stories as often as possible–cool people doing cool things that relate to the holiday. But you can also go for gift guides or instructional type pieces; “how to cope” stories; “where to eat”: and “fun things to do.”

Make the holidays work for you! (And this means all of them: 4th of July, Memorial Day, Secretary’s Day and so on).


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